Are You Selling Too Soon? How Message to Market Match Drives Conversions
We love diving into psychological principles like scarcity, social proof, and urgency because they’re fun, easy to implement, and do indeed help boost sales. But here’s...
Category: Email Marketing
Email Marketing tips and techniques. Sending bulk email to a growing list of opt in subscribers can give you nearly all the benefits of traditional direct mail promotions, however without the cost. Here are tips and techniques for writing compelling email messages with intriguing subject lines and compelling content that’s guarantee to get the click.
3 Tiny CTA Tweaks that Dramatically Increase Email Revenue
CTA stands for Call to Action. When you’re talking about an email you’re sending to your list, the call to action is when you say, “Hey Reader, click this link to get a once in a lifetime deal” or some such.
6 Magic Words that Sell More Products
You’re writing an email.
Or you’re creating a lead magnet.
Or maybe it’s a blogpost.
Whatever it is, somewhere in there you’re talking about how to do something.
Can Stupid Jokes Make for Good Marketing Emails?
I know firsthand how difficult it can be to continually come up with new topics for your emails.
The first 20 are easy.
The next 30 aren’t too difficult.
This Netflix Trick has Viewers Binge Watching Your Recorded Webinars
You send out an email to your list promoting your webinar replay. Of course, you might not call it a webinar replay because some people don’t want to sit through a recording that lasts for an hour or two.
